< Jamba Juice | UAE | |||||
We knew the hurdle when we started - talking in one common language to the diverse ethnicities that make the UAE. But then we found the common thread - Millennials. With its large young population of nationals and expatriates, UAE has a greater concentration of millennials than most countries. So instead of being preachy we made the brand conversational. That’s how Have A Fruitful Day was conceived. Jamba Juice is a health and wellness brand. They put healthy living at the centre of everything that they do. We just made them wish the same to their customers. |
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Pack Design | In-Store Graphics | Website | |||
Launch Promo | WOW Bag | Healthy4u | |||
Day Part | Reward Program | Promotions | |||
Occassion Led |